eSearch Agency’s Search Engine Optimization Plan for the your website is designed to deliver a straight forward solution through creation of well researched, written, and optimized SEO so that you can compete in your market. Search Engine optimization includes all tasks search engine marketers do to gain high rankings for web pages.

Step 1 – Initial SEO Tasks

• Title Tag Optimization is one of the most important on page optimization factors. eSearch Agency will create new Title Tags that will weave the selected keywords phrases for each of the targeted pages in the respective title.
• Description and Keywords META Optimization is critical because Search engines use website’s meta description as the basis of the description that will be displayed in their search results. eSearch Agency will create customized content optimized for each category and reader click through and the keywords Meta tag for each page along with the Optimized Description Tag.
• Body Copy Optimization ensures that body copy is written with the visitor and search engine spider in mind. eSearch Agency will enrich the content with keyword / key phrases. We will create new content (300-500 words) for each category/page. eSearch Agency provides suggestions for key existing pages how the copy would have to change.
• Header Tags AKA H-Tags are highly important to search engine specially Google eSearch Agency creates new H1 and if applicable H2 tags for all optimized pages.
• Image Optimization is part of any thorough optimization consists of the optimization of images. eSearch Agency will create optimized image tags and extensions to enhance the overall performance of the site.
• Inter Linking and Layout optimization is how the various pages of the website can be interlinked through the copy. The more interlinking of the pages the better it is for optimization. We will also advise on new "link menus" and "categories" for better link optimization.
• Using URLs with keywords and changing CMS to allow manage keywords. Change URLs to include keywords and have a proper file extension.

Step 2 – Ongoing SEO Tasks

• Assistance in developing your current content in order to create more search engine friendly pages.
• In-depth Keyword research with a focus on the highest traffic keyword phrases that will generate the greatest relevant traffic and leads for your website.
• Writing link copy and acquiring valuable one way links to your site (not link exchanges).
• Optimize your web site for Local Search.
• Custom ranking monthly ranking reports to chart the progress of the organic search placements.
• Search engine referral and site visit activity reports.
• Create, optimize and distribute press releases, news articles and blog posts.
• Participate in social media and industry specific link networking.
• Work on building relevant links and references to improve SEO rankings.